Artist services designed for the future of music

Custom solutions for artists who’ve outgrown generic platforms. We turn creative identity into strategy — building sustainable careers through custom intelligent tools and cross-cultural expertise. Where artists can move with purpose, not pressure.

Our Services

  • We turn creative identity into strategy — shaping brand architecture, release planning, and long-term career design to help artists clarify who they are, where they fit, and how to grow intentionally across borders and genres.

  • We approach every release, sound, and visual as part of a unified artistic world — where A&R insight and brand strategy align music, imagery, partnerships, and both social & real-life presence into storytelling that feels intentional and cohesive across every platform.

  • We combine human expertise and sensibility with intelligent systems — diving deep into each artist’s world to learn their workflow, personality, and creative rhythm. We then build custom AI tools that enhance their process, ensuring technology amplifies the vision while keeping artists fully empowered, informed, and in control of their careers.

  • We work with artists expanding their careers across borders, developing market entry strategies that honor their originality. Our cross-cultural approach bridges the world’s top three music markets — the U.S., Japan, and the U.K. — helping artists grow globally without sacrificing authenticity.

Sono Hikari is an NYC-based creative studio founded at the intersection of music, technology, and cross-cultural strategy. We believe artists deserve infrastructure as unique as their vision — tools that adapt to their workflow, not the other way around. With bilingual expertise bridging Japanese and US/UK markets, we're building the next generation of artist services for those ready to move beyond generic solutions.

about us

Get In Touch.

Align your artistry with a sustainable, authentic path.